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Kickstarter Project That Will Change Your Photography Career Forever (Exclusive Freebie Inside)

You might have already heard about Defrozo, a free multi-tool business app for photographers as it has been mentioned in the media quite a lot lately. Today the Defrozo Kickstarter went live, and it’s become a Staff Pick in less than 1 hour after the launch!


With a working Beta, over 2000 users on board, and some quite ambitious goals, the creators are raising funds in order to deliver the full-featured platform by the mid-Fall 2015.

The  Story

Defrozo Kickstarter Team

Defrozo is being developed by the team of four led by the creator of well-known Moto CMS, Demetrio Fortman. When finished, this WordPress-based platform is going to help photographers manage all the ins and outs of their online marketing offering tools for:

  • website management
  • organizing and storing images
  • controlling tasks and schedule
  • selling prints
  • managing client relationships
  • creating personalized digital products for clients

Defrozo Client Galleries

The developers also promise integration with some common third-party apps like Google Drive, Lightroom, Aperture and others.

“Right now I use 5-7 different services to cover my needs as a photographer. I see the potential for Defrozo, when it is fully developed, to be the one stop solution for all my needs,” said the author of PhotoTraces.com and the user of Defrozo, Viktor Elizarov.

Defrozo Photography CRM System

Defrozo’s free package will include all platform’s features, and there will be an opportunity to upgrade for users requiring more customization and storage space in each functional module.

Tempting Rewards for Photographers

A pledge of $15 and up will enable early birds to grab some solid discount on premium subscriptions, plus a private access to the platform’s top-tier plan during the entire development period. “On Kickstarter we seek contributors, make-it-happeners, we’re not just there for pre-orders,” Demetrio Fortman tells us.

Defrozo Kickstarter Timeline

While most of the tools Defrozo puts on the tables are not new to the market, having all of them under a single login, for free, may be a cool option for many photographers out there.

Bonus for Photodoto Readers

To celebrate the project’s launch on Kickstarter, the team at Defrozo is giving away a free photography marketing bundle exclusively to Photodoto readers. It includes hi-res, print-ready templates for business card, flyer with QR code, 2015 calendar, as well as a Facebook cover theme to power up your photography brand.

Defrozo Modern Photographer Marketing Bundle

Business Card Preview


Calendar Preview


Nancy Young

Nancy is a passionate freelance writer and blogger. She writes inspirational articles on web design, photography, and technology. She enjoys traveling, reading and meeting new people. Nancy believes in a magic of written words to inspire and motivate. Currently, she is working as a writer at OneDesBlog.